Spinning Platters, drifting Drifters, coasting Coasters

Or, why the nostalgia-act scene is so damn confusing


On Monday night, "Cornell Gunter's Drifters" will be playing, as usual, at the Sahara ... and at the Venetian. Except that it's two different bands -- with the same name. Playing the same town. On the same night. Confusing? That's not the half of it.

Cornell Gunter, you see, was one of the very, very first Platters. Until he was ousted in favor of Tony Williams. Who eventually gave way to Sonny Turner ... who was eventually supplanted by Monroe Powell. Gunter, meanwhile, had been hired by The Coasters -- as a replacement.

This constant swirl -- The Drifters are said to have had 53 personnel changes in as many years -- sows endless confusion as to who can claim to be a "Platter," "Coaster" or "Drifter." Nevada law now reserves that right for musicians who were regular, ongoing group members or for holders of the registered federal trademark, according to state Sen. Joe Heck. As for defining a "member," Heck concedes that may well be up to the courts to arbitrate.

Some states require that one be both an original member and hold title to the group name. Which means that the only authentic Platters are Herb Reed's ensemble, which Newsweek called "a group descended from the original Platters by a genealogy only slightly less convoluted than the Plantagenets." Williams' departure sparked a dynastic feud, with at least three rival "Platters" groups vying against one another during the '60s.

One of the consequences was a three-way division of the "Platters" name west of the Mississippi. Jean Bennett sanctioned one set of "Platters" at the Sahara, another in Branson, Mo. and a third to Powell, with certain conditions. Which is why, when his group plays Summerlin's Starbright Theater this Saturday, it will be as "The Platters featuring the Legendary Monroe Powell." (Reed, however, holds the federal trademark.)

Powell is a good sport about the whole thing. "I've been with them the longest but I never had a hit," he says. "I was the bell ringer for all those 25 years while Buck was alive." ("Buck" is manager Buck Ram, who died in 1991, having sold out to Bennett in 1966. In his wake, innumerable "Platters" sprang up, including one fronted by Turner.)

That's a piece of cake compared to the head-spinningly bizarre saga of The Drifters. The original ensemble was canned after a single 1953 recording session and manager George Treadwell would conduct another mass sacking in 1958; outcast Drifter Bill Pinkney would go on to form not one but two "Original Drifters," once by co-opting The Tears (just as Treadwell had simply redubbed The Five Crowns "The Drifters"). Treadwell also required all band members to sign away their rights as a condition of membership.

The Coasters' history is comparably convoluted. The Cornell Gunter's Coasters that is playing the Venetian is a group incorporated by Gunter himself as a comeback vehicle. After Gunter was shot to death in a Vegas parking lot in 1990, bandmate Charlie Duncan carried on in his stead.

He had a lot of competition: Early 1999 saw four rival "Coasters" groups simultaneously touring the U.S. Two years later, New York-New York and Larry Marshak were defendants in a lawsuit that pitted the latter's "The Cornell Gunter Coasters" against Duncan's "Cornell Gunther's Coasters Inc." (Duncan won, says manager Denise Diaco.)

Previously, Marshak had been in business with ex-Coaster Billy Guy. But when Guy surrendered his claim to the "Coasters" brand to Carl Gardner, Marshak turned to Shirley Gunter, Cornell's sister, who sold him the "Cornell Gunter" name. Cornell Gunter, who was gay, had left no wife and children, nor -- according to Veta Gardner -- a will. Hence the surreal spectacle of Gunter-founded "Coasters" playing opposite a Shirley Gunter-sanctioned "Coasters."

DAVID MCKEE

 

  Email this story Print this story